After moving to Cincinnati, Patrick and Karen Bott, the new owners of Tressa were exploring the area and found a local sunflower festival. Admiring the blooms surrounding them, they missed the fields of endless sunflowers they left behind in Northern California. As they wandered, captivated in the warmth and sunshine, they dreamed of creating a line of hair products that would elicit the feelings they were experiencing: SERENITY and magnified by an intense connection to Mother Earth. From this seedling idea, the BēVē Beautifully Vegan Hair Care Line sprouted. Using renewable resources, BēVē aims to responsibly provide hair nourishment and protection.
Botanicals and organic plant essences infuse the BēVē line. Sunflower oil features prominently in the line, penetrating into the hair to moisturize with fatty acids and protect both natural and dyed hair against free radical damage. Sunflower oil also provides a lightweight, non-greasy barrier to retain moisture in the hair and amplify shine.
Another notable ingredient is the extracts of Tara, or Caesalinia Spinosa, fused with sunflower sprouts to form a powerful compound. The super potent elixir is capable of binding to proteins inside the hair, actually REPAIRING chemically treated hair, preventing color fade and restoring resilience. BēVē’s HelianShield technology protects hair against physical, chemical, and environmental stressors. Sheathing the hair in lush botanicals protects and mends ends for longer, stronger growth.
BēVē is beautifully VEGAN! Great care was used to choose the most effective ingredients that are ethical and responsible solutions for a sustainable future. In our efforts to push for positive change, we are actively working to reduce our carbon emissions and energy usage while manufacturing. BēVē Beautifully Vegan Hair Care Line is designed to benefit both people and our earth.